Healthy Choice Wins American Choice Award



The American Choice Awards Announces National Best Brand Winner – Healthy Choice

 New York, New York – The American Choice Awards (America’s Largest Consumer Vote™) today announced that Healthy Choice has been nominated as a National Finalist in the Frozen Dinners category. More than 1,500 brands are judged by American consumers across 300 categories this year across important categories such as: Food and Beverage, Beauty, Household Care, Health and Personal Care, Home and Garden, & Kids and Pets. Nominees and winners include selections from Dannon, Purina, Starbucks, KitchenAid, Honest, Black & Decker, Honest and many fast growing brandsThe American Choice Awards are 100% consumers-voted, and all brands have an equal opportunity to win. Winners feature prominently on national TV and Winner Announcements in better publications.

Today’s consumers are overwhelmed with decisions. They rely on reviews and recommendations more than ever before. (84% surveyed trust word-of-mouth recommendations about products & services – Nielsen). The National Best Brand Seal empowers shoppers to cut through the clutter and instantly recognize The Choice of American Consumers®.

Founded in 1989, Healthy Choice has always had one goal in mind: to give people a healthy option that’s as delicious as it is easy to prepare. Healthy Choice’s FDA-certified operations offer full frozen dinners created with the help of farmers and the agricultural industry to be completely sustainable and nutritionally balanced. “We are happy to welcome Healthy Choice into our family of Best Brand Winners. As a pioneer in more healthful dining, they’ve had a profoundly positive impact on millions of Americans who are trying to live more healthy lifestyles. We salute this innovative brand and their outstanding team”, said Faith Currie-King, American Choice Awards Senior Vice President.

American Choice Awards research team works with industry experts, and screened Primary Shoppers to identify important areas of consumer interest. Screened category consumers across the nation rate each brand in meaningful criteria such as Quality, Value, Performance, Price, Appeal, Design, Recommendation, Materials, Reputation, Innovation, Safety, and Sustainability. Only brands receiving the highest scores in the category criteria earn the National Best Brand Award designation. Voting is conducted using the M-CAP (Multimedia Consumer Aggregation Platform) and proprietary balloting system developed with experts at the National Opinion Research Center at The University of Chicago. The NORC AmeriSpeak® OMNIBUS Research is recognized as the most scientifically rigorous system in the U.S.A. “The data are weighted so that the results are representative of the entire U.S. population of Primary Shoppers. The American Choice Awards Best Brand process is the most comprehensive methodology of its kind”, said Jen Johansen, American Choice Awards Senior Vice President of Polling and Research.

About Healthy Choice:

Healthy Choice is the only major brand in its category that can call 100% of its products “healthy” as approved by the FDA. Healthy Choice offers more than 60 deliciously inspired varieties in the frozen food aisle, as well as low-sodium canned and microwavable soups. From healthy versions of comfort food classics like Beef Pot Roast to more unique, flavor-rich offerings like Cajun Style Chicken & Shrimp, Healthy Choice aims to surprise and delight customers with each and every meal! For a full list of our deliciously inspired products from savory soups to great-tasting meals and frozen treats, visit

 About The American Choice Awards:

The American Choice Awards brings together foremost research, influential media and consumers nationwide to determine America’s favorite brands. The National Best Brand Award empowers consumers to make better choices for themselves and their families and promotes product excellence and innovation in every aspect of living. You will find Best Brand Winner Announcements on Morning TV & Talk Shows, and in better consumer publications and websites leading up to “The American Choice Awards” prime time TV Special in New York City. American Choice Awards voting and operations are located in New York, NY and Los Angeles, CA. For additional information, visit