Best Brand Awards

 The American Choice Awards

  • The American Choice Awards are the largest 100% consumer-voted product awards.
  • The American Choice Awards have the highest name recognition of all consumer-voted product awards.
  • The American Choice Awards have the largest media footprint of all consumer-voted product awards.
  • The American Choice Awards are the only national TV awards celebrating excellence & innovation.


The American Choice Awards brings together foremost research, influential media, and consumers nationwide to recognize America’s favorite brands.                                                                            

Best Brand Award Nominees & Winners include Starbucks, Dyson, Dannon, Toyota, Kraft, Purina, Black & Decker, Whole Foods, KitchenAid, Honest, L’Oreal and many fast-growing brands. Best Brand Awards are 100% consumer-voted and all participants have an equal opportunity to win.

Empowering Consumers

Consumers cut through the clutter and instantly recognize The Choice of American Consumers®.

“84% of consumers trust “word of mouth” recommendations about products and services.”

– Nielsen

“86% of respondents nationwide were “familiar” or “very familiar” with The American Choice Awards.”

InnoVotive Dynamics

Empowering Brands

Winners differentiate, gain trust, and grow their brands. 

“We are honored to receive the strong vote of trust and confidence from American consumers.” – Petcare

“The publicity and interest from our Best Brand Award sent our sales through the roof!” – Skincare

“We won with our store brand and have our Best Brand logo on over 20 products. Great experience.” – National Grocer

“Our American Choice Awards display was a big hit at the show. The retailer activity was incredible!” – Beauty

“It’s crowded and competitive. The Best Brand logo on our new packages gives us a big advantage.” – Kids Nutrition


Why Brands Participate

Spark – Trust – Growth

  • Exclusive American Choice Awards Best Brand Seal
  • Grow Sales, Market Share & Distribution
  • National TV, Multimedia & Publicity
  • Actionable AI-Powered Brands & Trends Reports
  • No Entry Fee


The American Choice Awards Best Brands: Winners are instantly popularized, energized and recognized by their Best Brand Award. They stand out 24/7, projecting value, trust and consumer confidence on the web, at retail, e-tail, packaging, launches, advertising, social media, marketing & PR, trade shows & events, and across all communication channels. The Best Brand Seal can be used as a powerful stand-alone tool and incorporated into campaigns & activities to ignite and refresh products. The comprehensive Winners Activation Playbook contains proven strategies and “best practices” with complete instructions to maximize impact.  The Winning Advantage

Winning Media: Best Brands are featured in national media via Morning TV & Talk Shows, targeted Social Influencers and Best Brand Buyers Guides in glossy & web publications. Winners use custom Winner Announcement Videos for their websites and social media.

AI-Powered Brands & Trends Report: Winners receive a custom AI-Powered Brands & Trends Report for their brand and category. The intuitive reports include competitive analysis, current consumer feedback, and demographic & geographic insights. Brands Quickly Learn: Up-to-the-minute Gen X,Y,Z, Alpha & Boomer trends. What do our specific consumers want right now, and what’s trending? How do we stack up with our competitors? Where are our avenues for growth?

“The Oscars of Innovation”

“The American Choice Awards” Show & Red Carpet: Dubbed “The Oscars of Innovation”, winning brands have the opportunity to accept their Golden Innovator Statues at the TV Special in New York. Renowned creative minds from the CLIO Awards, Cannes Lions and Golden Globes come together for a world-class event to celebrate excellence and innovation. Acceptance remarks may be made at the podium, prerecorded video, or prepared remarks for the category presenter. Winners receive the VIP Tickets Package to take part in Red Carpet photo-ops and the Celebrity Meet & Greet mixer following the telecast. Key personnel, spokespeople, and teams are encouraged to participate. *Stage time is subject to availability.

American Choice Awards Statues & Trophies: Impressive showpieces recognizing the dedication and achievements of winning teams.

The Voted Best Brand Seal – Omni-Channel Spark

  • Website & Product Pages, Print, TV, Social, Mobile
  • Packaging & Labels / SmartLabel™ Compatible
  • Replaces Expired “New” Claim Everywhere
  • In-Store & Window Displays
  • Taglines: “Voted American Choice Awards Best Brand” (and approved variations)
  • News, Press Releases & Editorial Coverage
  • Attention-getting Booth Displays
  • Investor Relations & Stakeholder Value
  • Valpak, Coupons & Circulars

*Instructions and “best practices” are provided.

  • Expand Distribution
  • Impact Points for Retail Reps
  • Expand or Bring Back SKUs
  • Co-op Print & FSIs
  • Amazon Dash Buttons & Pantry, etc.
  • Bridge for Retail, E-tail & Mobile
  • Spokesperson Integration
  • Team Recognition & Morale Building

Winning Timeline

Categories selected by screened consumers and category experts

1. Brands provide their highlights for the Consumer Ballots

2. Nationwide voting and research is conducted with primary shoppers

3. Winners are notified each month as the results are tabulated and certified

Winners may immediately leverage their Best Brand Award

Winners featured on TV & multimedia throughout the year

Ongoing American Choice Awards media and publicity campaign

Free Registration Now Open

Free registration is now open. Spaces are limited. Submit a Category Check to confirm availability, or continue to Winning Benefits or FAQ to learn more.

The American Choice Awards nominations and voting results disclosed on this site may not be used for advertising, marketing, or promotional purposes without the prior written consent of The American Choice Awards. Product and brand names and logos are registered marks of their respective owners. The American Choice Awards, National Best Brand Seal, Intelli-Star, Intelli-Stars, and other licensed materials are protected and registered certification marks and trademarks of The American Choice Awards.