Winning Advantage

The Best Brand Award Winning Advantage

  • The American Choice Awards are the largest 100% consumer-voted product awards.
  • The American Choice Awards have the highest name recognition of all consumer-voted product awards.
  • The American Choice Awards have the largest media footprint of all consumer-voted product awards.
  • The American Choice Awards are the only national TV awards celebrating excellence and innovation.


Differentiating & Igniting Brands

An American Choice Award represents the word-of-mouth recommendation and consumer confidence from across America. Winners are instantly popularized, energized and recognized by their National Best Brand Award. It gets attention, sparks momentum, enhances value, piques interest, & jump-starts sales. As a powerful stand-alone or integrated, it wakes up websites and product pages, labels & packaging, advertising, social, mobile, show displays, PR, Amazon, distribution, and across all communication channels. With support from The American Choice Awards media, the Best Brand Award is a real game-changer. A Winning Story 

Connect With Consumers: With 120,000 items in superstores, 35,000 in grocery stores, and millions more online, today’s consumers rely on reviews and recommendations for informed decisions. The National Best Brand Award cuts through the clutter, gains trust, and conveys value in mere seconds. At the crucial “moment of truth”, undecided shoppers become confident customers.

Fact Base:

“Products that touted a national award or certification on their packaging had a 54% boost in sales versus similar products without an award claim.”

– Nielsen

“80% of shoppers said they would be more likely to purchase a product winning a national award.”


“86% of respondents nationwide were “familiar” or “very familiar” with The American Choice Awards.”

– InnoVotive Dynamics


The Best Brand Award OmniSpark

Winners elevate and differentiate. An American Choice Award gets attention everywhere.


  • Websites, E-tail, Retail, Social, Mobile, TV & Print
  • Packaging, Labels & SmartLabel™ Compliant
  • Replaces Expired “New” Claim Everywhere
  • Taglines: “Voted American Choice Awards Best Brand” (and approved variations)
  • Product Releases, News & Editorials
  • Show Displays & Event Signage
  • Store & Window Displays & Hang Tags
  • Team Pride, Morale & Recruiting

  • Investor Relations & Building Stakeholder Value
  • Boost for Shopping TV Hits
  • Material for Partners & Reps
  • Expand or Bring Back SKUs
  • Co-op Print & FSIs
  • Boost Amazon Ranking
  • Bridge for Retail, E-tail & Mobile
  • Spokesperson Integration

The comprehensive Winners Activation Playbook contains proven strategies and “best practices” with instructions to maximize impact.

National Media Campaign 

Best Brand Winners star in continuous outreach with Winner Announcements and demonstrations during Morning TV and Talk Shows, and Best Brand Buyers Guides in better glossy and web publications. Winners also receive a customized, cutting-edge Winner Announcement Video to use on their websites and social media.

Actionable AI / Category & Brand Research

American Choice Awards research yields valuable information. Best Brand Winners receive the AI-Powered Brands & Trends Report for their specific brand and category. It includes competitive analytics and comparisons, current consumer feedback, and demographic & geographic insights (to zip code level). Brands Learn: Boomer to Alpha generational trends. What do our consumers want, and why? How do we compare vs competitors? What are avenues for growth?

“The Oscars of Innovation”

“The American Choice Awards” Red Carpet & Show: Dubbed “The Oscars of Innovation”, winning brands have the unique opportunity to accept their Golden Innovator Statues during the TV Special in New York. Renowned creative minds from the CLIO Awards, Cannes Lions and Golden Globes come together for a world-class event to celebrate excellence and innovation. Acceptance remarks may be made at the podium, prerecorded video, or prepared remarks for the category presenter. Winners receive the VIP Tickets Package to take part in Red Carpet photo-ops and the Celebrity Meet & Greet mixer following the telecast. Key personnel, spokespeople, and teams are encouraged to participate. *Stage time is subject to availability.



  1. Categories & Nominees are selected by Editors, category experts, and primary shoppers
  2. Brand highlights & information are entered onto the Consumer Ballots
  3. Category voting and research is in the field with screened primary shoppers
  4. Category Winners are notified each month as the results are tabulated and certified
  • Winners Leverage the Best Brand Seal
  • Winners are Placed for National TV & Media 
  • Ongoing Publicity Throughout the Year

Free registration is now open. Spaces are limited. To confirm availability, submit a Category Check. Or continue to Winning Timeline or FAQ

The American Choice Awards nominations and voting results disclosed on this site may not be used for advertising, marketing, or promotional purposes without the prior written consent of The American Choice Awards. Product and brand names and logos are registered marks of their respective owners. The American Choice Awards, Voted Best Brand Seal, Intelli-Star, Intelli-Stars, and other licensed materials are protected and registered certification marks and trademarks of The American Choice Awards.